ChatGPT, a highly versatile tool offered free of charge by OpenAI, has garnered significant attention worldwide. However, its integration into teaching and learning environments has been met with apprehension among educators. At Mianyang Teacher’s College, an institution dedicated to preparing future educators in China, lecturers have actively incorporated and refined series-parallel educational processes since 2022, leveraging ChatGPT to enhance teaching methodologies. This study aims to explore effective strategies for integrating ChatGPT into educational practices to improve teaching strategies and behaviours. Employing a mixed-methods approach combining quantitative and qualitative data, the research involved 1,000 university students across six diverse disciplines. The findings reveal that the integration of ChatGPT has positively influenced series-parallel educational trajectories, enhancing teaching efficiency, fostering innovation, and increasing productivity. These results indicate that ChatGPT has the potential to facilitate transformative changes within educational contexts. Furthermore, the study provides evidence supporting the adoption of ChatGPT as a tool to drive positive developments in education, emphasising the need for educators to explore technology integration models that effectively incorporate ChatGPT into teaching and learning frameworks.